Tony Fergusson
Name
Zero Trust Meets GenAI: Safeguarding the Data That Powers the Future
Description

In the age of Generative AI (GenAI), data has transcended its role as a valuable asset, it’s now the engine fueling innovation and powering AI models that are reshaping industries. But this new frontier comes with high stakes. Organizations face a dual challenge: preventing accidental data leakage from employees using public GenAI tools, while still empowering the workforce to harness the transformative power of AI. To address this, companies must focus on implementing robust safeguards to ensure sensitive information is protected and doesn’t fall into the wrong hands.

How do you secure your data when it is both the prize and the attack surface?

Enter Zero Trust, a transformative approach to security that redefines how we protect and manage critical assets. In this session, we’ll explore how Zero Trust principles apply to modern data protection challenges, including the emerging risks brought about by GenAI technologies. You’ll discover what it takes to defend your data in this AI-powered era, ensuring it remains your most valuable resource, not your greatest vulnerability.

What You’ll Gain:

Insights into the unique data security risks posed by GenAI, and how attackers leverage AI to amplify the threat landscape.

Strategies for implementing Zero Trust controls tailored to protect data in environments increasingly integrated with AI tools and applications.

Actionable tactics to prevent sensitive data from being misused, compromised, or exploited to train public AI models.

A forward-looking perspective on how AI-powered analytics can enhance Zero Trust enforcement with real-time insights and anomaly detection.

GenAI is transforming the digital ecosystem at lightning speed, and your data is its fuel. Whether you’re protecting sensitive datasets, securely adopting AI-driven tools, or preparing for the next wave of AI-powered threats, this session will equip you with the knowledge and tools to implement a resilient Zero Trust strategy tailored for the GenAI era. Don’t just adapt, lead the charge in securing the future.

Date & Time
Thursday, May 15, 2025, 11:00 AM - 11:30 AM
Theater
Theater 8

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